Friday, July 4, 2008

"MASSTIGE is in"

aaha.....pls ask the CMO who is taking all the risk . Fuel price boom, inflation boom, cost cutting measures boom, austerity measures boom but Masstization will create its own boom...and ask Mr Michael Silverstein he will back all the CMOs to go for Indian market and the aspirational taste of the people of India(not every on ofcourse).
Say it an irony but premium brands are here to stay ....Porsche Boxter, Mercedes Class C, BMW , Bath & Body Works, Victory’s Secret,Red Bull, Kendall Jackson, Godiva, Jimmy Choo ......